Tyler Weaver graciously allowed me to wax transmedial over at his Multi-Hyphenate blog, and the first of three posts is now up.
The short series explores the idea that transmedia properties, especially collaborative ones that encourage audience contribution, need to include a certain degree of imperfection-as-incompleteness in their design. Audiences need a foundation and framework but also some blank space in order to meaningfully participate.
The first post introduces this idea and includes a quote from Jeff Gomez at Starlight Runner Entertainment about how his company plans for audience participation.
The second and third posts will look at some examples of transmedia projects and how they used imperfection to achieve the desired level of collaboration with audiences.