Fans, Funds, and Value Co-Creation

12.07.11 Posted in Shared Story Worlds by

Note: you should read Andrea Phillips’ post on this topic before reading my response below, and be sure to check out Carrie Young’s expanded thoughts on the topic! Earlier this year at the StoryWorld Conference, Andrea Phillips approached me and proclaimed, “You know, I really, really, really hate the term, ‘value co-creation!’” It was not [...]


UGC Sucks (or, the Winter of My Discontent)

12.05.11 Posted in Shared Story Worlds by

Warning: I’m donning ye olde cranky pants for this post. The culprit for my discontent? An increasing dismissal of audience contributions (i.e., user-generated content) to commercial entertainment as unfit for inclusion in professional entertainment experiences. The most common argument I hear against including UGC in any entertainment property fail is, “UGC is awful,” which reduces [...]


‘Shared Story World Design Primer’ (DIY Days L.A.)

11.13.11 Posted in Shared Story Worlds by

After posting several entries at Shared Story Worlds, I had the chance to expand on them at DIY Days L.A. 2011. Although I had about an hour to make the presentation, I barely had time to cover the absolute basics (I hope to go into more detail future posts at SSW). Still, the exercise of [...]


Triple Panel Play at SXSW 2012

08.16.11 Posted in Shared Story Worlds by

Very excited to be on (3) proposed panels for SXSW, and even more excited about the other speakers on the panels. All three relate to audience contribution and participatory storytelling (not surprise to anyone who has read this blog!), but they approach the topics from different perspectives. Voting is now open and runs through September [...]


“Co-Creating Value with Customers – 7th Son: Obsidian”

06.21.11 Posted in Article by

The second article in my Digital Book World series on value co-creation is up! http://www.digitalbookworld.com/2011/co-creating-value-with-audiences-%E2%80%93-7th-son-obsidian/   Series history: Co-Creating Value with Customers (first article)


Interview at Turnstyle News

04.15.11 Posted in Shared Story Worlds by

Noah Nelson at Turnstyle News interviews me about participatory entertainment, shared story worlds, and transmedia. http://turnstylenews.com/2011/04/14/shared-story-worlds-scott-walker-artist-series-podcast/ This interview could have easily gone on for hours – so much to cover, between transmedia, fandom, shared worlds, religion, education, the ‘Transmedia, Hollywood 2′ conference, etc. Plus, Noah’s got some cool creative ideas of his own (which he [...]


Interview at Turnstyle News

04.15.11 Posted in Interview by

Noah Nelson at Turnstyle News interviews me about participatory entertainment, shared story worlds, and transmedia. http://turnstylenews.com/2011/04/14/shared-story-worlds-scott-walker-artist-series-podcast/


Shared Story World is up!

03.28.11 Posted in Shared Story Worlds by

I’m thrilled to (finally!) launch a project very near and dear to my heart: Shared Story Worlds. The site has been live for a while, but I’m officially launching it today. Here’s what it’s all about: “Shared Story Worlds explores new models, frameworks, and best practices for creating, curating, sustaining, and maintaining collaborative entertainment properties [...]


Looking for Collaborative Commercial Entertainment Examples

02.08.11 Posted in Collaboration by

I’m launching a new project and am looking for entertainment properties that meet a specific set of criteria: 1) Commercial The property has to be commercial in nature, meaning there is a legal way to monetize content in the property. 2) Participatory The property must provide a means for audiences to participate in the property [...]


Interview at Publishing Perspectives

01.28.11 Posted in Interview by

Daniel Kalder interviews me for Publishing Perspectives about participatory entertainment and handling intellectual property rights within collaborative commercial entertainment.