I recently viewed a presentation by The Alchemists (here’s their blog) which included a mashup they made from a Brazilian film. I’ve never seen the film, but having watched the mashup – a hilarious sendup in which the characters are searching for the mysterious “Henry Jenkins” – I have a definite perspective about the original […]
Fan-Forced Reader Behavior: DOA
Charlie Anders at io9 recently posted a rant about the segmentation of the science fiction genre, specifically how everyone’s seen the same movies, but it’s hard to find a handful of SF fans who have recently read the same book. Anders asks: “So how do you start making particular books into “must reads” for all […]
Piracy is Advertising
Two things happened Wednesday that got me thinking about piracy, digital content, and advertising. The first was meeting Faris Yakob at Henry Jenkins’ Transmedia Storytelling class at USC. Yakob talked about his experiences incorporating transmedial approaches in his job as the EVP Chief Technology Strategist at McCann Erickson New York and gave this presentation about […]
Inviting Fans to the Table of Canonicity
I recently watched Douglas Rushkoff‘s video presentation, “Whose Story is this Anyway? When Readers Become Writers” from the 2008 O’Reilly Tools of Change Conference. As Rushkoff points out, consumers of content often move from simple, passive consumption to an interactive mode over time. This leads to consumers using content in ways not desired or even […]
Comic-Con 2009 – Where Pleasantries Prevail
It’s hard to believe it’s been over a week since I ventured south to San Diego for this year’s Comic-Con (I and a few intrepid mates from the Brain Candy team headed down to market Runes of Gallidon – pics/vids/evidence can be found here).