I’m thrilled to be joining fellow Transmedia L.A. member Kate McCallum at the upcoming Digital Asset Management conference being produced by Createasphere. Details (and a discount!) below.
Createasphere’s Digital Asset Management Conference
February 22-23, 2012 | The Beverly Hilton | Los Angeles, CA
Exploring the management of digital assets, media assets, marketing resources, content & information lifecycle, and storage, security & preservation.
Take part in two days of focused sessions for professional creatives, marketers, digital librarians, IT specialists, and executives. A robust exhibition of solution providers offers the best opportunity to examine specific products and talk with industry suppliers and experts. Networking mixers and VIP events round out this must attend event covering entertainment, new media, retail, museums, non-profits, and government.
My Panel: Reducing the Digital Friction with Transmedia
Transmedia insiders are striving to break down previously impermeable silos between platforms to develop and produce high-quality experiences with cross-platform properties while still delivering a meaningful message. These panelists will discuss the challenges they face in working across departments and media partners and how they see integration further breaking down these silos.
Discount Code: Use the registration code DAM20 to get a 20% discount.