co-creation

Speaking at SXSW on Co-Created Storyworlds

I can FINALLY share this publicly: Esther Lim and I will be speaking at SXSW as part of their Digital Domain track (3:30 on 3/11)! Our panel is titled, “The Rise of Co-Created Storyworld Communities,” and we’ll be joined by an IP attorney, J. Craig Williams. I’ll discuss what a shared story world is and […]

Stop telling/selling stories. Create Experiences.

I’ve been circling this concept for a while, mostly in the context of co-creating value with fans through a collaborative approach to commercial entertainment. The more I pushed around the word “storytelling,” the less I liked it. With a growing sense of discontent, I realized that the word connotes certain limitations that make it a […]

Math, Magic, and Storytelling Shell Games

A writer walks into a doctor’s office. “You gotta help me, doc. I keep hearing about everyone making money from self-publishing, and everywhere I go, someone’s trying to sell me their book.” “I see,” the doctor says, nodding. “So what seems to be the problem?” “Well, I figure if everyone’s writing a book, I should […]

A History and Future of Collaborative Storytelling

This is my (un)scientific, (non-)comprehensive, and (not at all) objective overview of the rise of collaborative storytelling: how we (more or less) got here, and where we may (kinda sorta) be heading. No particular axe to grind or agenda to sell, just my observations after watching this space for a few years. Buckle up, this […]