The second article in my Digital Book World series on value co-creation is up! http://www.digitalbookworld.com/2011/co-creating-value-with-audiences-%E2%80%93-7th-son-obsidian/ Series history: Co-Creating Value with Customers (first article)
“Co-Creating Value with Customers”
My latest article – focused on value co-creation through the publishing lens – was published at Digital Book World (it’s the first in a short series I’m writing for DBW). http://www.digitalbookworld.com/2011/co-creating-value-with-customers/
Co-Creating Value with Customers – DBW Series
In a stroke of what can only be called good fortune, Digital Book World has given me the opportunity to write a series of articles about applying the principles of value co-creation to publishing. Over the next several months, I’ll be circling around the topic in general as well as providing specific examples. Look for […]
Interview at Publishing Perspectives
Daniel Kalder interviews me for Publishing Perspectives about participatory entertainment and handling intellectual property rights within collaborative commercial entertainment.
Panelist at Digital Book World 2011
Thrilled to be on a panel at Digital Book World 2011 and (finally) making my way back to NYC! The panel is “Rethinking Rights in a Transmedia World,” and it will look at the business models, collaborative aspects of entertainment, and revenue potential under the umbrella of transmedia storytelling. So, I’m hitting the Big Apple […]