Scott Walker

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You are here: Home / Archives for Faris Yakob

Piracy is Advertising

Two things happened Wednesday that got me thinking about piracy, digital content, and advertising. The first was meeting Faris Yakob at Henry Jenkins’ Transmedia Storytelling class at USC. Yakob talked about his experiences incorporating transmedial approaches in his job as the EVP Chief Technology Strategist at McCann Erickson New York and gave this presentation about […]

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mathematic formula

Math, Magic, and Storytelling Shell Games

A writer walks into a doctor’s office. “You gotta help me, doc. I keep hearing about everyone making money from self-publishing, and everywhere I go, someone’s trying to sell me their book.” “I see,” the doctor says, nodding. “So what seems to be the problem?” “Well, I figure if everyone’s writing a book, I should […]

Shared Story Worlds

A History and Future of Collaborative Storytelling

This is my (un)scientific, (non-)comprehensive, and (not at all) objective overview of the rise of collaborative storytelling: how we (more or less) got here, and where we may (kinda sorta) be heading. No particular axe to grind or agenda to sell, just my observations after watching this space for a few years. Buckle up, this […]

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