Scott Walker

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You are here: Home / Archives for value co-creation

Interview at Publishing Perspectives

Daniel Kalder interviews me for Publishing Perspectives about participatory entertainment and handling intellectual property rights within collaborative commercial entertainment.

Guest on ‘Transmedia Talk’ podcast

I chat with Robert Pratten and Nick Braccia about participatory entertainment and transmedia on their podcast, Transmedia Talk

New Brain Candy, LLC presentation: Co-creating Value through Collaborative Entertainment

Uploaded a new Brain Candy, LLC marketing presentation that summarizes the approaches, philosophies, and framework considerations for co-creating value with audiences. While it’s focused on collaborative commercial entertainment properties, it has applications outside of commercial entertainment (also posted on the Brain Candy, LLC home page and on my personal Slideshare account).

“Co-creating Value through Collaborative Entertainment”

A new Brain Candy, LLC marketing presentation that summarizes the approaches, philosophies, and framework considerations for co-creating value with audiences.

“Co-Creating Value through Collaborative Entertainment”

A presentation I made to Disney’s Imagineering R&D department about applying the principles of value co-creation to commercial entertainment models.

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