I’m thrilled to be joining fellow Transmedia L.A. member Kate McCallum at the upcoming Digital Asset Management conference being produced by Createasphere. Details (and a discount!) below. Createasphere’s Digital Asset Management Conference February 22-23, 2012 | The Beverly Hilton | Los Angeles, CA Exploring the management of digital assets, media assets, marketing resources, [...]
or “How I spent my weekend” I spent last weekend producing a LARP experience for the Steampunk Symposium, a steampunk-themed convention held on the Queen Mary in Long Beach, CA. My contribution ended up being a lot of narrative work and experience design, plus a minor role as an NPC (David Bainbridge of Sotheby’s). For details [...]
Note: you should read Andrea Phillips’ post on this topic before reading my response below, and be sure to check out Carrie Young’s expanded thoughts on the topic! Earlier this year at the StoryWorld Conference, Andrea Phillips approached me and proclaimed, “You know, I really, really, really hate the term, ‘value co-creation!’” It was not [...]
Warning: I’m donning ye olde cranky pants for this post. The culprit for my discontent? An increasing dismissal of audience contributions (i.e., user-generated content) to commercial entertainment as unfit for inclusion in professional entertainment experiences. The most common argument I hear against including UGC in any entertainment property fail is, “UGC is awful,” which reduces [...]
After posting several entries at Shared Story Worlds, I had the chance to expand on them at DIY Days L.A. 2011. Although I had about an hour to make the presentation, I barely had time to cover the absolute basics (I hope to go into more detail future posts at SSW). Still, the exercise of [...]
An introduction to Shared Story Worlds and the primary considerations for designing, implementing, and sustaining an SSW. Presented at DIY Days L.A. 2011. Shared Story Worlds Design Primer View more presentations from Scott Walker
One of the questions posed to me when I guest Skyped into the Transmedia Vancouver Meetup regarded demographics and participation rates (i.e., is the traditional 90/9/1 rule still applicable in shared story worlds?). The next day I saw an article questioning this ratio, and I sent it to several ARG veterans and designers to get [...]
Very excited to be on (3) proposed panels for SXSW, and even more excited about the other speakers on the panels. All three relate to audience contribution and participatory storytelling (not surprise to anyone who has read this blog!), but they approach the topics from different perspectives. Voting is now open and runs through September [...]
For a while, I’ve been curious why just about every ARG I’ve come across is a one-off experience, never to be revisited. I understand that most are funded by media companies seeking to promote other, revenue-generating content, so they have no desire to maintain the ARG experience past the launch of the core content (game, [...]
I got a rough video of Dr. Jenkins talking about transmedia and comics at this year’s Comic Con. Dr. Henry Jenkins talks about transmedia and comics at a Comic-Con 2011 panel. He was the last of four panelists, and he only had about 10 minutes to comment on the prior presentations. I love the fact [...]