I recently watched Douglas Rushkoff‘s video presentation, “Whose Story is this Anyway? When Readers Become Writers” from the 2008 O’Reilly Tools of Change Conference. As Rushkoff points out, consumers of content often move from simple, passive consumption to an interactive mode over time. This leads to consumers using content in ways not desired or even […]
Building a Renewable Entertainment Franchise
I recently finished a presentation called “Building a Renewable Entertainment Franchise” for Brain Candy, LLC that discusses a new model for building and managing entertainment content/franchises. The presentation highlights the current challenges facing content owners in a digital age and touches on the more critical approaches to use when implementing this model. The renewable franchise […]
‘Building a Renewable Entertainment Franchise’
A summary of the Renewable Franchise Model developed by Brain Candy, LLC and used to build the collaborative commercial entertainment property, Runes of Gallidon.
Erth Chronicles
Just stumbled on an interesting site, Erth Chronicles, where Richard (James Johnson) is allowing artists to submit their original works for posting on the site. He’s the author behind the Erth Chronicles fiction (Book I, The Enemy’s Son, is available for purchase now), and he’s inviting artists to submit their works to him for posting […]
Cool new ARF* from Continuous Labs
A few months ago I learned about a new Alternate Reality Fiction world being started by Continuous Labs. I already knew about ARG’s, but ARF was a new one for me. I’m not entirely sure I understand what I’m seeing, but I like it (and in entertainment, just keeping someone’s attention is half the battle […]